Lucky 7 has operated in the Australian marketplace for over 10 years and is a national banner supporting the independent convenience channel.
As a Lucky 7 branded offer, our members enjoy the benefit of looking and operating like a major banner group, while maintaining their local independence.
All of our members are locally owned and operated, and with over 300 sites nationally, Lucky 7 is the only independent banner providing a franchise style operation, to support the independent convenience channel.
Over the past 3 years the Lucky 7 banner has expanded into new marketslike WA, and we have continued to re-invest in our network with branding, dedicated monthly field support, structured monthly promotional programs and rewards incentives via our monthly Mystery Shopper program.
Supporting independents is not only important for the Supermarket channel it is also vital for the convenience channel, and Lucky 7 is proud to be leading the way in this regard.
In 2010 we are excited to enter into V8 Supercars with the sponsorship of Stone Brother Racing (SBR) and we are proud of the fact that we are the first independent convenience banner to do so. Our association with SBR is another example of the importance we place on developing our brand and the independent channel for the future.
Alex comes from a true motor racing family. His father Richard and late grandfather Lex Davison have seen much success in open wheel categories. Alex's motor racing career began when he served his driver apprenticeship racing karts where he won the 1995 Australian Karting Championship. 2010 is Alex's second year with Stone Brothers Racing and in the #4 IRWIN Racing Falcon.
Shane spent his formative years racing ATVs on natural terrain motocross tracks and a Quarter Midget on speedway ovals before a brief but typically successful dalliance with karts. Since then he has been on a fast track to major Australasian success. In 2010, driving the SBR #9 SP Tools Racing Falcon, Shane has already shown signs that have marked him as a future star of V8 Supercars.
